AI Insights · Timothy · October 2025
Top Photo and Video Apps in Ghana Q3 2025
Explore the performance of the leading photo and video apps in Ghana during Q3 2025, including trends in downloads, revenue, and active users.
In the third quarter of 2025, the photo and video app market in Ghana saw notable activity across both iOS and Android platforms. Below, we delve into the performance of the top five apps, based on data from Sensor Tower.
CapCut - Video Editor by Bytedance Pte. Ltd showed a robust growth trajectory. Weekly revenue peaked at approximately $6.2K by the end of September, while downloads surged to around 113.9K. Active users consistently increased, reaching over 914K.
Instagram experienced fluctuations in revenue, starting at $1.2K and slightly declining to about $878 by quarter's end. Downloads and active users maintained a steady rise, with downloads peaking at approximately 65.3K and active users hovering around 2.8M.
Snapchat from Snap, Inc. saw a consistent increase in weekly revenue, reaching $7.6K by mid-September. Downloads peaked at 71.8K, and active users grew steadily, ending the quarter at 4.2M.
YouTube by Google recorded a gradual increase in revenue, closing at $3.6K. Downloads showed a positive trend, peaking at 22.6K, while active users remained strong, ending at approximately 7.2M.
TikTok Studio, despite having no revenue, showed growth in downloads and active users. Downloads peaked at 15.2K, and active users reached around 84.2K.
These insights, provided by Sensor Tower, highlight the dynamic landscape of photo and video apps in Ghana. For more detailed analysis, visit Sensor Tower's platform.
